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1974 Deep Purple Madison Square Garden concert ad...



Item # 720363

January 31, 1974

THE VILLAGE VOICE (weekly), Greenwich Village, New York City, Jan. 31, 1974

* Deep Purple - English hard rock band
* Heavy metal & modern hard rock music pioneers
* Madison Square Garden concert advertisement


Page 59 has a nice full page advertisement for a "DEEP PURPLE" concert at Madison Square Garden. (see images)
AI notes: On March 13, 1974, Deep Purple delivered a landmark performance at Madison Square Garden in New York City during their "Burn" tour, showcasing the newly formed Mark III lineup featuring David Coverdale on vocals, Glenn Hughes on bass and vocals, Ritchie Blackmore on guitar, Jon Lord on keyboards, and Ian Paice on drums. This concert was significant as it highlighted the band's evolution from their earlier sound, blending hard rock and blues with fresh energy brought by Coverdale and Hughes. The setlist was packed with powerful tracks from their then-new album Burn, including the fiery opener "Burn," the soulful "Mistreated," and the classic anthem "Smoke on the Water," which featured an extended "Lazy" intro that electrified the crowd. Opening acts Savoy Brown and Tucky Buzzard set the stage with their blues-rock flair, complementing Deep Purple’s dynamic performance. The show not only cemented Deep Purple’s reputation as a top-tier live act but also captured a pivotal moment in rock history, with recordings from the concert later released as a limited edition live album, preserving the intensity and spirit of that unforgettable night.
I suspect this to be an extremely rare item because there was really no reason to save it at the time.
The Village Voice was an American counterculture newspaper known for being the country's first alternative newsweekly. It introduced free-form, high-spirited, and passionate journalism into the public discourse - a tradition it maintained throughout its 60+ year history. It is quite common to find great political cartoons, satirical cartoons and articles, thought-provoking editorials, and ads and reviews for both concerts and theater productions - both on and off Broadway. Many iconic writers and musicians credit their appearance in The Village Voice for at least a portion of their success.
Complete in 104 pages, one fold across the center, small library stamp on the front page, very minor margin wear, nice condition.

Provenance: This issue comes from The Village Voice's own archives, part of their in-house collection used to create their digital archive.

 Alert: Many issues of The Village Voice contain articles and/or photos which some consider offensive, and are certainly inappropriate for children. If purchasing, please do so with discretion.

Category: The 20th Century