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1965 Village Voice placard... Jules Feiffer...
1965 Village Voice placard... Jules Feiffer...
Item # 718622
February 25, 1965
Here is what I believe to be a placard advertisement for the Greenwich Village publication "Village Voice" with a focus on the weekly cartoon by the famed Jules Feiffer. A written date on the back reads: "Feb. 25, 1965" which means this was from the beginning of the counterculture movement in America. I searched the internet to try to find a similar item and nothing comes up. I assume this to be a rare item from heyday of Greenwich Village in Manhattan. This measure 10 x 6 inches, made of a thin cardboard with a glossy surface. A few minor creases (see images), generally very nice.
Provenance note: This item was found in a box of issues we obtained from The Village Voice's own archives, part of their in-house collection used to create their digital archive.
AI notes: In the mid-1960s, The Village Voice produced a striking yellow cardboard placard to promote Jules Feiffer’s weekly cartoon strip, a cornerstone of the paper’s cultural identity. Measuring approximately 10 by 6 inches and printed on glossy stock, the sign featured bold black lettering—often reading simply “FEIFFER” or “FEIFFER About Town”—accompanied by one of Feiffer’s signature line-drawn figures: expressive, neurotic, and quintessentially urban. These placards were not sold commercially but likely used in newspaper kiosks, storefronts, or internal promotional displays to attract readers to the Voice and its sharp, satirical content. As Feiffer’s work skewered the anxieties of postwar America—politics, relationships, conformity—his minimalist, dialogue-driven panels became synonymous with the Voice’s intellectual, downtown sensibility. Today, these placards are exceedingly rare collector’s items, offering a vivid visual snapshot of New York’s countercultural print scene and one of its most incisive voices.
Category: The 20th Century
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