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1964 Muhammad Ali vs. Sonny Liston advertisement...

Item # 704659

February 20, 1964

THE VILLAGE VOICE (weekly), Greenwich Village, New York City, Feb. 20, 1964

* Muhammad Ali (Cassius Clay) vs. Sonny Liston (1st)
* Famous boxing's World Heavyweight Championship
* One of the greatest sports moments of the 20th century

Page 10 has a 4 x 4 inch advertisement for this upcoming boxing match at the local theater (Village Theatre). (see image)
Page 3 has a comical advertisement for a local store during a George Washington's birthday week sale. Notice they have a illustration of Abraham Lincoln by mistake. (see image)
wikipedia notes: The two fights between Muhammad Ali and Sonny Liston for boxing's World Heavyweight Championship were among the most controversial fights in the sport's history. Sports Illustrated magazine named their first meeting, the Liston–Clay fight (Ali had not yet changed his name from Cassius Clay), as the fourth greatest sports moment of the twentieth century.
The first bout was held on February 25, 1964 in Miami Beach, Florida. Clay, who was an 8:1 underdog, won in a major upset, when the champion gave up at the opening of the seventh round. Their second fight was on May 25, 1965 in Lewiston, Maine, which Ali won with a first-round knockout. The infamous "phantom punch", as well as a botched count by the referee, aroused suspicions of a fix and have been subject to debate ever since.

I suspect this to be an extremely rare item because their was really no reason to save it at the time.
It is worth noting that "The Village Voice" was an American news and culture paper, known for being the country's first alternative newsweekly. Founded in 1955, the Voice began as a platform for the creative community of New York City.
Complete with 20 pages, tabloid size, one fold along the center, nice condition.

Provenance note: This issue comes from The Village Voice's own archives, part of their in-house collection used to create their digital archive. Rare as such.

Alert: Many issues of The Village Voice contain articles and/or photos which some consider offensive, and are certainly inappropriate for children. Please purchase with discretion.

Category: The 20th Century