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From the famous town of Gunnison, Colorado...
From the famous town of Gunnison, Colorado...
Item # 706765
June 01, 1882
GUNNISON DAILY REVIEW, Colorado, June 1, 1882
* Rare old West publication
* Anheuser-Busch brewing
* Budweiser lager beer ad
An uncommon title from this boom mining town in the southwestern quadrant of Colorado, tucked in a valley amidst the Rocky Mountains.
Gunnison boomed in the late 1870's and early 1880's and was once the home of Wyatt Earp and "Texas Jack". Today there are some 5500 residents of Gunnison.
This is a typically Western newspapers with local news, including mining-related reports, and a wealth of Western-style advertisements, including a large front page ad for Anheuser-Busch Brewing Company.
Four pages, rejoined at the spine, very nice condition.
AI notes: In 1882, the Anheuser-Busch Brewing Association of St. Louis, Missouri, was gaining national prominence through striking newspaper advertisements that promoted its flagship product, Budweiser Lager Beer. These ads emphasized the brewery’s modern facilities and scientific brewing methods, boasting that Budweiser was made “after the best Bohemian process” using Saazer hops and choice barley-malt to ensure purity and superior flavor. Each notice proudly displayed the firm’s eagle-and-“A” trademark, a symbol of quality and American enterprise, alongside the slogan proclaiming Budweiser as “The King of Bottled Beers.” The company highlighted its pioneering use of pasteurization and refrigerated railcars, innovations that allowed its beer to be shipped across the country without spoilage—an extraordinary feat for the time. By 1882, the St. Louis-based brewery, operating under its formal corporate name, had transformed from a regional operation into a modern, industrial powerhouse, marketing its beer as a national symbol of craftsmanship and consistency.
Category: Post-Civil War
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