1939 "The Rains Came" film premiere advertisement...
Here is a single leaf from the THIS WEEK MAGAZINE section of the San Francisco Chronicle dated Sept. 10, 1939 for the opening day showing of the film "THE RAINS CAME" at the Fox Theatre in San Francisco, California on Sept. 14th. (see images) Notice the nice, vibrant color here.
This single sheet measures 15 3/4 x 10 3/4 inches. Some small binding holes and light toning along the left margin, otherwise nice. Great for display.
Note: This single leaf comes with a acid-free (gratis) folder for protection.
Background: The Rains Came (1939) stands as a monumental entry in Hollywood history, celebrated both for its landmark technical achievements and its rare cinematic framing of East-West relations during the Golden Age of Film. Produced by 20th Century Fox and directed by Clarence Brown, the romantic disaster drama made Oscar history by winning the very first Academy Award for Best Special Effects in 1940—outshining formidable legendary competitors like Gone with the Wind and The Wizard of Oz with Fred Sersen and E. H. Hansen’s groundbreaking miniatures, mechanical miniatures, and live-water stage engineering depicting a catastrophic earthquake, dam collapse, and cholera outbreak in fictitious Ranchipur, India. Content-wise, the film is uniquely notable for its era in presenting a dignified, highly educated, and heroic Indian protagonist, Dr. Major Rama Safti (played by Tyrone Power in noble Hollywood casting), alongside Myrna Loy's cynical aristocrat Lady Edwina Esketh, offering a remarkably progressive and sympathetic portrayal of Indian modernization and anti-colonial themes well before India achieved independence. Furthermore, while the film holds a distinct rarity as an influential pre-WWII disaster spectacle, physical film prints and high-definition restored releases have historically remained difficult to access compared to other 1939 classics, solidifying its status as a prized gem among film historians and classic cinema enthusiasts.