Very first of the advice column newspapers...
Item # 716591
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THE ATHENIAN MERCURY, London, May 16, 1691 This was the very first of the "agony aunt" newspapers, a newspaper providing personal advice to its readers.
In creating this format of responding to questions from readers, the publisher, John Dunton, did so as a result of feeling guilty for cheating on his wife. He thought that people like himself might appreciate confiding in a stranger --anonymously--& that readers would be titillated by the exchange.
It proved to be a success as he was bombarded with queries on everything from marriage to the ethics of slave-trading to why sermons seem longer than they are. There are 8 questions in this issue.
Single sheet, 8 by 12 inches, close cut along the top margin of the backside with minimal text loss, otherwise in very nice condition.
In creating this format of responding to questions from readers, the publisher, John Dunton, did so as a result of feeling guilty for cheating on his wife. He thought that people like himself might appreciate confiding in a stranger --anonymously--& that readers would be titillated by the exchange.
It proved to be a success as he was bombarded with queries on everything from marriage to the ethics of slave-trading to why sermons seem longer than they are. There are 8 questions in this issue.
Single sheet, 8 by 12 inches, close cut along the top margin of the backside with minimal text loss, otherwise in very nice condition.
Item from our most recent catalog - #369 - released for August, 2026
Categories: The 1600's and 1700's, British
Price
$55
100% Authentic: Original printing, never a reproduction.