THE KANSAS CITY TIMES, Missouri, April 30, 1882 

* Rare "yellowish" paper stock publication 

Rather than a typical newspaper, this is a 4 page sheet exclusively concerning the: "Twelfth Premium Distribution to Subscribers", although the layout is much like a regular newspaper although smaller.
Printed on a vibrant yellow paper, 7 3/4 by 11 inches, great condition.

Background: This issue of The Kansas City Times from April 30, 1882, is a particularly rare example of late-19th-century Gilded Age newspaper marketing. Rather than a standard news edition, this four-page octavo-sized circular serves exclusively as a subscription prospectus detailing the outlet's "Twelfth Premium Distribution to Subscribers". Its exceptional rareness stems from its ephemeral, throwaway nature; intended strictly as advertising inserts to entice readers with gifts, land lotteries, or household goods in exchange for annual subscriptions, these supplemental sheets were almost universally discarded by readers. What makes this specimen especially notable is its vibrant, bright yellow paper stock—a deliberate psychological marketing tactic designed to instantly grab a reader's eye against standard grey newsprint—and its pristine survival condition despite being printed on highly perishable, highly acidic 1880s wood-pulp paper. Printed just weeks after the high-profile assassination of outlaw Jesse James in nearby St. Joseph, Missouri, this piece offers print-culture collectors a vibrant physical artifact of post-Civil War Midwestern circulation wars, regional history, and early American newspaper promotion.